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Jordan Crook studied English Literature at New York University before entering the tech space. Prior to joining TechCrunch, Crook dabbled in mobile marketing and mobile apps as well as doing device reviews for MobileMarketer and MobileBurn. Crook is fascinated with alternative energy production and greentech. She is now a writer for CrunchGear. ? Learn More It’s a brave new world my friends. There were more tweets sent in a single day during the Olympics last week than there were during the entire 17-day competition in Beijing in 2008. In 2010, during the Vancouver Winter Olympics, there were around 307,000 mentions of the term Olympics during the opening weekend of the event, as opposed to 3.5 million this time around. And we may not even be prepared for just how social the 2012 games have been — spectators during a cycling event were asked to halt all tweets unless they were “urgent” as the data hungry onlookers were interfering with GPS equipment. It’s a truly social Olympics, the...

Alexia Tsotsis is the co-editor of TechCrunch. She attended the University of Southern California in Los Angeles, CA, majoring in Writing and Art, and moved to New York City shortly after graduation to work in the Media industry. After four years of living in New York and attending courses at New York University, she returned to Los Angeles in... ? Learn More Guys, guys, so because everybody obviously wants to party with Josh Constine, tickets to the TechCrunch annual summer party at August Capital are sold out. In case you want a backdoor way in, don’t know a guy and don’t want to scale the fence, our Facebook Ecosystem CrunchUp tickets are still on sale, though we’ve only got a few left so yeah, roll the dice. In addition to giving you a pass to what promises to be a very intellectually stimulating CrunchUp, the tix offer you entrance to our Sand Hill Road shindig, a get-together which, in accordance with typical Silicon Valley party fare, we’re unofficially calling “Crouching Tige...