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How Big Companies Are Becoming Entrepreneurial

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Editor’s note:  Dan Schawbel is the managing partner of Millennial Branding, a Gen Y research and management consulting firm. He is also the author of Me 2.0 and was named to the Inc. Magazine 30 Under 30 list in 2010. Subscribe to his updates at Facebook.com/DanSchawbel. You probably believe that big companies are anti-entrepreneurial because you assume they are slow growth dinosaurs that resist change, but history teaches us otherwise. Corporations have been run entrepreneurship-type programs for many years, like the fabled Lockheed Martin “Skunk Works” – a small group of employees working on revolutionary products such as famous aircraft designs including the U-2 and SR-71 Blackbird. Even today, some companies still refer to these projects as “skunkworks projects.” Today, companies are starting new entrepreneurship initiatives because they need fuel for innovation, desire top talent and need to sustain a competitive advantage. Smart companies are catering to entrepreneurs, allowin...