LocalBonus Raises $900,000 To Provide A Universal Loyalty Program For Anyone With A Credit Card
Ryan has spent more than five years covering business, technology, and telecom-related subjects for a variety of publications based in New York and San Francisco. Ryan currently works as a writer for TechCrunch. ? Learn More There are all sorts of loyalty program out there, but let’s be honest — most of them are a pain in the ass to navigate. They require you to carry around a punch card, or you have to check in using some kind of mobile app, or use a specific rewards card. And each local merchant is tied to a different app or loyalty program, which means that users need to have various different apps or cards at the ready to capture rewards. New York City-based LocalBonus differentiates itself by offering up a “universal” loyalty program that doesn’t require users to download an app, checkin to a location, or carry around a punchcard to get points. Instead, it ties LocalBonus loyalty points to purchases made with a user’s debit or credit card. Once someone has registered a card with...