Business

Eric Eldon is the Co-Editor of TechCrunch. He was previously the cofounder and editor of Inside Network, where he managed publications including Inside Facebook, Inside Social Games and Inside Mobile Apps. Before that, he spent a couple years covering technology and finance at VentureBeat, a leading Silicon Valley publication where he was the first employee. While Inside Network sold... ? Learn More Mobile usage is upending web empires, as Silicon Valley has come to realize over the last few years. And we’ll have two companies smack in the middle of the shift present at our Facebook Ecosystem CrunchUp this Friday in Redwood City, Calif., sharing how they’re surviving in this new world. Get your CrunchUp tickets here. Zynga, the dominant social game developer on Facebook, has been both building and buying its way into mobile gaming to adapt for this change. It’s had a few wins, like the growth of its “With Friends” franchise, and some losses, like the decline of Draw Something’s traff...

Sarah currently works as a writer for TechCrunch, after having previously spent over three years at ReadWriteWeb. Prior to becoming a professional blogger, Sarah worked in I.T. across a number of industries, including banking, retail and software. ? Learn More How appropriate. That crazy Android personal assistant app called Friday is debuting today, on a Friday. Marketing genius! Friday comes from a startup called Dexetra, the same folks who previously launched the Siri-like Android app Iris. With Friday, the idea is to provide a history of your communications, like calls, text messages, emails and more, and combine those with other events your phone is able to record, like photos snapped and battery drops, then mush it all together with data from third-party services, like Facebook and Foursquare. The end result? A search engine for your life. If the concept sounds vaguely familiar, that’s because other startups have previously attempted to play in this same space – at least to som...