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Qualcomm Pulls The Plug On Mirasol Screen Production

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Biggs is the East Coast Editor of TechCrunch. Biggs has written for the New York Times, InSync, USA Weekend, Popular Mechanics, Popular Science, Money and a number of other outlets on technology and wristwatches. He is the former editor-in-chief of Gizmodo.com and lives in Bay Ridge, Brooklyn. You can Tweet him here and G+ him here. Email him directly at... ? Learn More Back when PixelQi was still all the rage and ereaders still came in flavors other than Kindle and Nook, Qualcomm was pushing a fairly revolutionary screen technology called Mirasol. Designed to be read in direct light and display (albeit muted) color, Mirasol was supposed to be the next big thing in ereaders. Well Qualcomm just pulled the plug on Mirasol production and is instead licensing some of the know-how. Quoth CEO Paul E. Jacobs: With respect to QMT, we’re now focusing on licensing our next-generation mirasol display technology and will directly commercialize only certain mirasol products. We believe that this ...