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Showing posts with the label Claims

Startup Claims 80% Of Its Facebook Ad Clicks Are Coming From Bots

Colleen Taylor is based in San Francisco where she is a reporter for TechCrunch TV. Previously she worked for GigaOM, where she reported on startups and Silicon Valley. Earlier, Colleen reported for Mergermarket, an online newswire and subsidiary of the Financial Times focused on M&A. Before that, she was a contributing editor for Electronic News, the semiconductor industry trade newsletter. Colleen... ? Learn More Image via WanderingStan.com UPDATED. A lot of people like to complain about their experiences on major web platforms such as Facebook, but most of them stick around as users, feeling that the pros outweigh the cons. But Limited Run, a startup that makes a software platform for musicians and labels to sell physical products like vinyl records, says it has reached the final straw with its experience as a small business advertising on Facebook — and as a result is completely withdrawing its presence on the social networking platform. The core issue is that Limited Run sa...

Oracle Pulls Ads After National Advertising Group Says It Made False Claims Against IBM

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Oracle is stopping a marketing campaign attacking IBM in wake of a national advertising board‘s recomendation that the company made false claims when comparing its Exadata technology to competing IBM products. It’s the second time in four months the National Advertising Division (NAD)  has taken action against Oracle for making false claims when comparing its Exadata products to IBM’s technology. The NAD is an advertising industry group that falls under the umbrella of the Better Business Bureau. The NAD recommended that Oracle stop making  comparative claims about its Exadata database technology, following  a challenge made by IBM. The NAD said the Oracle “messaging” could not be substantiated. In question is an ad that appeared as a full-page advertisement in the Wall Street Journal that included the following: •    “Exadata 20x Faster … Replaces IBM Again” •    “Giant European Retailer Moves Databases from IBM Power to Exadata … Runs 20 Times Faster” Oracle argued it was using one...

LessAccounting Claims They Turned Down Acquisition Offer From “Low Moral Fiber” GoDaddy

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Billy Gallagher is a writer for TechCrunch. He is also the president and editor in chief of The Stanford Daily. Billy previously worked at The Stanford Daily for two volumes as a managing editor of news. He has also worked in sports and staff development at The Daily. In March of 2012 the Friends of The Stanford Daily awarded him... ? Learn More I’ve found this story reads best when listening to Hulk Hogan’s intro music. I’ve embedded a video below for your reading pleasure. On Wednesday, I reported that GoDaddy acquired cloud-based financial management application company Outright, with all 24 employees joining GoDaddy. Now, web and mobile app developer LessEverthing tells me they turned down an offer from GoDaddy in 2009. LessEverything’s first product, LessAccounting, is small business accounting software—and an outright Outright competitor. [Pause for laughter] The company claims it has had over 30,000 sign-ups and processes billions of dollars per week. The founders, Steve Brist...