Business

Anthony Ha is a writer at TechCrunch, where he covers media, advertising, and startups. Previously, he was a staff technology writer at Adweek, worked as a senior editor at the tech blog VentureBeat, and was also a reporter at the Hollister Free Lance, where he won awards from the California Newspaper Publishers Association for breaking news coverage and writing.... ? Learn More Canopy Labs, a company in the current class of startups incubated by Y Combinator, aims to help mid-sized businesses prioritize their sales leads and identify high-value customers. Co-founder and CEO Wojciech Gryc says that large enterprises usually hire outside consultants to build these kinds of lead optimization tools and customer models. Slightly smaller companies (namely, those that still have more than 10,000 customers) could still benefit, but they probably aren’t going to spend the money. Naturally, that’s where Canopy Labs comes in. Instead of paying to develop their own tools, mid-sized businesses c...

Anthony Ha is a writer at TechCrunch, where he covers media, advertising, and startups. Previously, he was a staff technology writer at Adweek, worked as a senior editor at the tech blog VentureBeat, and was also a reporter at the Hollister Free Lance, where he won awards from the California Newspaper Publishers Association for breaking news coverage and writing.... ? Learn More Startup Moasis is offering advertisers a new way to run location-targeted ads, one that could hopefully make the process more accessible to both ad agencies and small businesses. Location is a big buzzwords right now, but co-founder and CEO Ryan Golden tells me that most mobile ad companies are approaching the market from an engineering perspective, while Moasis is taking a marketer’s point of view. (Golden, for example, has founded or co-founded several marketing companies, and he also worked at global agency Tribal DDB.) The company, he says, sits at the intersection of “two roads — the data road and the de...