Social Media Manager Buffer Opens API To Developers, Looks To Become “Widespread Sharing Standard”
Billy Gallagher is a writer for TechCrunch. He is also the president and editor in chief of The Stanford Daily. Billy previously worked at The Stanford Daily for two volumes as a managing editor of news. He has also worked in sports and staff development at The Daily. In March of 2012 the Friends of The Stanford Daily awarded him... ? Learn More Buffer, a social media manager that aims to become a “widespread sharing standard,” opened its API to developers today. Buffer lets users post to their Facebook, Twitter and LinkedIn accounts (Google+ isn’t as lenient with its API) and offers the usual array of analytic feedback. However, its focus on non-original content sharing, especially photos, videos and articles, and individual users differentiates it from a crowded market. While competitors like HootSuite and Sprout Social mainly target companies by offering them a dashboard for managing media, co-founder Leo Widrich tells me Buffer has a wide variety of users, many of whom use the se...